Supercharge your outreach with our battle-tested Peer-to-Peer Texting tool and reach thousands of contacts per hour. Plus, manage text conversations easily on a streamlined inbox built for speed.
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Filter contacts based on whether they received a certain script, responded to messages, or other custom fields, then cut new lists for follow-up. Upload lists manually or programmatically sync them from your CRM.
Export pre-built data reports or create custom reports to measure program results or A/B testing outcomes. Filter reports based on geography, scripts, or custom fields, then schedule reports to be delivered to your inbox daily.
Impactive protects your text campaigns by automatically monitoring opt-out keywords, limiting frequent messages to individual contacts, skipping landlines and disconnected numbers, filtering out numbers with recent errors, and much more to ensure best-in-class 10DLC compliance.
“We wanted to find a tool that allowed us to do both Peer-to-Peer Texting and relational messaging in one application. The price point for the Standard plan was just right for us as a smaller campaign. In the end, the fantastic customer support and the team’s commitment to partnering with us closely made the onboarding process very easy.”
campaigns and organizations trust Impactive to organize and mobilize their volunteers.
“10DLC” is the colloquial term used in this industry to refer to evolving texting regulations enforced by mobile carriers like Verizon and AT&T. (If you were wondering, 10DLC technically refers to “10-digit long code,” which is a standard 10-digit phone number.)
These regulations mean that all organizations doing texting (electoral, nonprofit, etc.) are required to register their “brand” and receive approval from third-party vetting agencies before they can send texts.
You’ll submit a straightforward registration form right within Impactive, and we’ll facilitate the rest. To submit your registration, all you’ll need is simple organization info like legal name, EIN, address, etc. Learn more about the registration process here.
Political entities (campaigns, parties, PACs, etc.) may need to first obtain a Campaign Verify token before they can submit their registration form in Impactive; when you fill out your registration form in Impactive, we’ll let you know if you need to complete that process first.
10DLC registration must be submitted and approved before you can send any texts. Current registration timelines are anywhere from 1-3 weeks; unfortunately, there’s no way to expedite this process, as it’s managed by third parties. Given these timelines, we encourage all clients to register ASAP to get the process moving.
After you submit your registration form, you’ll be able to monitor your registration’s progress with our built-in status tracker within Impactive; you’ll receive emails when you’re approved for Peer-to-Peer Texting and Broadcast Texting, respectively.
We strongly recommend our clients to follow other guidelines set by 10DLC regulations, like Registration via Impactive is completely free, though if you’re a political entity requiring a Campaign Verify token, you’ll need to pay Campaign Verify’s $95 one-time fee.
Even if you’ve registered before with a different vendor, you’ll need to re-register with Impactive; registration applies only to a specific texting “lane”, per-vendor.
After your registration is approved, you’ll still need to take care to adhere to texting compliance best practices like identifying your brand in your scripts, including opt-out language in each initial message, and more. Those best practices are summarized here.
Peer-to-peer texting is the process of volunteers reaching out to supporters via text. Also called P2P texting, this texting strategy is an authentic way for organizations to engage with supporters and contact new supporters.
Peer-to-peer texting is a popular tool used to get out the vote, gather support for crucial issues, fundraise, and more. P2P texting is especially helpful for sharing information and persuading contacts because volunteers can initiate one-to-one conversations with recipients.
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