Blast text messages in just a few clicks to instantly share ActBlue links, announcements, calls to action, and more. Reaching out to your network has never been easier.
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SMS is one of the most effective ways to raise money for your cause. Integrate ActBlue with Impactive and track donations from text campaigns. Then, use data-driven insights to optimize your next fundraising appeal.
Prompt supporters to reply to your broadcast message with keywords that trigger specific responses. Leverage automatic responses to send event details, collect RSVPs, share donation links, and more to tailor supporters’ text conversations.
Send blast texts from a short code (ex. 55555), toll-free number, or regular 10-digit long code; Impactive supports any type of mass texting.
“We’ve been using Broadcast Texting to recruit volunteers to our weekly relational text banks. A bunch of people turned up to our meeting because we used it. Broadcast is becoming a really popular tool at Community Change, not just for our relational program, so this will be an exciting initiative for us.”
campaigns and organizations trust Impactive to organize and mobilize their volunteers.
“10DLC” is the colloquial term used in this industry to refer to evolving texting regulations enforced by mobile carriers like Verizon and AT&T. (If you were wondering, 10DLC technically refers to “10-digit long code,” which is a standard 10-digit phone number.)
These regulations mean that all organizations doing texting (electoral, nonprofit, etc.) are required to register their “brand” and receive approval from third-party vetting agencies before they can send texts.
You’ll submit a straightforward registration form right within Impactive, and we’ll facilitate the rest. To submit your registration, all you’ll need is simple organization info like legal name, EIN, address, etc. Learn more about the registration process here.
Political entities (campaigns, parties, PACs, etc.) may need to first obtain a Campaign Verify token before they can submit their registration form in Impactive; when you fill out your registration form in Impactive, we’ll let you know if you need to complete that process first.
10DLC registration must be submitted and approved before you can send any texts. Current registration timelines are anywhere from 1-3 weeks; unfortunately, there’s no way to expedite this process, as it’s managed by third parties. Given these timelines, we encourage all clients to register ASAP to get the process moving.
After you submit your registration form, you’ll be able to monitor your registration’s progress with our built-in status tracker within Impactive; you’ll receive emails when you’re approved for Peer-to-Peer Texting and Broadcast Texting, respectively.
We strongly recommend our clients to follow other guidelines set by 10DLC regulations, like Registration via Impactive is completely free, though if you’re a political entity requiring a Campaign Verify token, you’ll need to pay Campaign Verify’s $95 one-time fee.
Even if you’ve registered before with a different vendor, you’ll need to re-register with Impactive; registration applies only to a specific texting “lane”, per-vendor.
After your registration is approved, you’ll still need to take care to adhere to texting compliance best practices like identifying your brand in your scripts, including opt-out language in each initial message, and more. Those best practices are summarized here.
Broadcast texting is an outreach method that allows organizers to send mass text messages to a list of opted-in recipients. While peer-to-peer texting enables one-to-one contact between volunteers and contacts, broadcast texting allows you to send a message to thousands (and even millions) of people at once.
Broadcast texting is best used to quickly disseminate fundraising, advocacy, and rapid response messages. You can even use broadcast messaging to send updates, reminders, and event information to subscribed supporters.
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