It’s no secret that friend-to-friend outreach (AKA relational organizing) is the most effective and accessible way to rally people for your cause. With mounting attacks on civil rights and a high-stakes midterm election ahead, engaging supporters’ personal networks and strengthening communities is more important than ever. 

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In this webinar, we shared best practices for relational organizing that can drive impact for your organization or campaign. We discussed how to:

• Persuade volunteers to dedicate time to relational outreach
• Drive volunteers up the ladder of engagement by encouraging them to activate their networks
• Mobilize a larger network of supporters using different tactics like house parties
• Incorporate relational organizing into a broader field plan
• Track the success of your relational organizing goals
• …and more!